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  • Finally my dog Brooke's UTI was treated effectively and her past bladder infections have not returned - Interview with Jennifer Norato

    Cranimals: Jennifer welcome. You have a very special story to share and some health tips for pet owners based on your experience. Tell us what you do?Jennifer: I work here at Ramapo valley animal hospital in Oakland, NJ and I have been working here for over 10 years now. I first started during my college years as a part time job and quickly grew into a passion.
    We are a small practice that has steadily been growing through the years. We currently are in a new building and have 2 doctors that specialize in small animals, mostly dogs and cats. We are located in northern New Jersey, which is mostly suburban life but our pets do encounter a lot of wildlife.Cranimals: Tell us about your own pets and their health challenges?Jennifer: I have two dogs, a 6 year old hound mix and a 14 year old Pomeranian and 6 cats! A hazard of my occupation is that I raise abandoned kittens and many of them don’t leave my house! It has never been a challenge keeping 6 cats happy though! They all love each other and play all night long.My hound mix, Brooke, hasn’t been the healthiest though. I adopted her as an adult and fought her chronic ear and dog bladder infections from day one.My old man, Mako, has had the happiest life, but not the healthiest either. One of his legs was amputated almost 8 years ago and has suffered from multiple related health issues.Cranimals: What made you look into Cranimals and where did you find us?

    Jennifer: I first discovered Cranimals in a pet magazine, advertising the benefits of the original formula. It couldn’t have come at a better time!

    My Brooke was suffering from another dog bladder infections caused by her constant struvite crystals. Working at an animal hospital, I had every diagnostic and treatment at my disposal, but still she got infections. She had countless urine tests, blood work, cultures, x-rays, prescription foods, meds, and even ultrasounds but nothing could keep her from making struvite crystals in her bladder.

    And then I saw Cranimals! I, of course, had tried cranberry supplements before to help Brooke’s bladder, but this product immediately seemed different than the ones that failed in the past. I immediately placed an order and patiently waited for my shipment!

    Cranimals: What seemed different about Cranimals from all the other products and treatments you tried?

    Jennifer: I loved the science that is behind the claims of excellence. The Cranimals products didn’t just say it would benefit my dog’s bladder health, it explained how it would. As a pet owner, I loved that the Cranimals company detailed why this supplement was scientifically proven to work so I understood why it would work. Other products I tried didn’t seem to have any scientific backing to their claims.

    Cranimals: You mention it was painful to watch Brooke suffer – tell us about that?

    Jennifer: Dog Bladder infections most commonly cause symptoms of urinating frequently and in small amounts. It feels like they can’t empty their bladder so they always have the feeling that they need to urinate. But in Brooke’s case, she had struvite crystals, which physically made it painful to urinate. So much so that she would hold her urine as long as she could! She just didn’t want to urinate because she knew it was going to hurt. And that starts the vicious cycle of bacteria collecting in her bladder, creating an infection.

    Cranimals: Did she eat it with no fuss?

    Jennifer: Brooke, being a hound dog, loved the taste of the Cranimals Original. I initially mixed the Cranimals with some plain yoghurt, which she was already eating for the probiotic benefits. But as I used it more, I realized she loved the flavor no matter how I gave it to her!

    Cranimals: And Ramapo valley animal hospital now stock Cranimals?

    Jennifer: Yes, getting my colleges on board with this new product was a breeze! They saw me suffering constantly with Brooke’s bladder problems and were amazed with how quickly she felt better. After a month of being free of bladder problems, it was decided to recommend this product to all our patients with similar problems.

    Cranimals: What health tip do you have for other animal lovers?

    Jennifer: My best tip of advice is to use preventative medicine! It is always better for your pet and more affordable for you, to prevent a health problem than it is to treat one.

    I am able to prevent dog bladder infections for Brooke by giving her two teaspoons a day of Cranimals Original and have saved me thousands of dollars in vet bills, let alone the pain and discomfort that would come along with her infections.

    Cranimals: Thank you Jennifer and thank you Ramapo Valley Animal Hospital.

    Comments or new interview suggestions to madeleine@cranimal.com
  • How Cranimals began

    How Cranimals began

    The push to develop products for companion animals came from our CEO Wilma’s own dogs in Vancouver - Phoebe, who died of cancer a few years earlier and Charlie, a dog prone to anxiety. The Fraser Valley, based near Vancouver, wedged in between the Pacific Ocean and Rocky Mountains is quite possibly the best berry growing region in the World. Wilma had researched the role of nutrition in disease and behaviour and already knew these ingredients had tremendous health benefits.The CranimalsTM brand was born in 2008.

    At Cranimals we believe strongly in preventative health care and also nutritional medicine. The rise in chronic degenerative disease, including cancer, arthritis and heart disease, over the last few decades in both humans and companion animals is strongly tied to exercise, diet and environment. Most pets are now being raised on highly processed foods, and this includes kibble and dehydrated foods. It is widely accepted that the underlying cause of accelerated aging and degenerative disease is due in large part to oxidative damage and inflammation – countless studies have identified the importance of natural antioxidants (e.g. phytochemicals) and anti inflammatories (e.g. essential fatty acids) in helping to manage oxidation and inflammation. Many other modern pet illnesses including kidney & bladder stones and urinary tract infections are also on the rise. Our mission with the Cranimals line is to help pet parents deliver therapeutic levels of the key nutrients needed to manage or help prevent these problems. As they say...”prevention is better than cure”!
  • World Agility Open UK - Cranimals Launch In Europe!

    Cranimals was thrilled to launch in Europe at the WAO Championships held in the United Kingdom this weekend (13-15 May). It was a fantastic competition and as the only Canadian vendor Cranimals gives both the organizing committee and the competitors a hearty two 'paws' up! In all, 18 countries (as well as several 'Wild Cards') were represented at the World Agility Open - attracting a varied audience that presented some traders and competitors with travel, logistical and quarantine challenges to say the least!

    We were treated to some of the most fantastic clean runs by the canine competitors and their talented handlers, a sampling of which can be viewed below.

    As a sponsor of the show, our Cranimal correspondent Madeleine (Director of Operations for Europe) was generously catered to by show organizers to help set up. A special Cranimals thanks goes out to Mark, Michelle, Stephen and Monica of Clean Run.

    Madeleine of Cranimals (left) with Monica Percival of Clean Run

    Madeleine cheerfully welcomed everyone to both the show dinner as well as the Cranimals booth that was on display (above) at the competition itself. At the dinner, Madeleine perched atop the bar counter due to microphone issues (trust a Cranimal to innovate) and proudly debuted our 'Cran-tastic' products to about 300 guests present (handlers, trainers, judges and crew members).

    Stephen helping us set up the sponsors dinner

    At the dinner we were also thrilled to finally meet up with the owner of Diva, our SPORT supplement cover star, Mr. Barrie James of the Welsh team!

    Having a 'berry' good time with Mr. Barrie James!

    At the competition, the parade of nations participating varied from smaller one-man teams (South Africa) to larger groups present from England, USA, Canada, Scotland, Ireland and Australia. However, the Cranimals trophy for "Best Team Spirit" would have to be awarded to the Welsh team lead by Barrie James. They cheered, flagged, bellowed and sang insatiable encouragement to fellow team members and had their friendly demeanour on display for all!

    The English team marches through the opening ceremony

    We were most delighted to meet many furry customers - Micka, Molly, Riot, Sizzle, Tiata and Maizy to name a few - and it was a privilege to meet some of the agility gurus including the celebrated Linda Mecklenburg, author of "Developing Handling Skills". Linda and her champion canine Wonder came along to the Cranimals stand - the latter snacking on some cranberries while Linda was kind enough to share some of her knowledge, ideas and past experience with the show.

    Linda Mecklenburg Linda & Wonder stop by the Cranimals booth

    By Sunday, the last day of competition, we had had many interesting discussions, noted queries from dog handlers and vets and amusing anecdotes from owners - our favourite by far being 'Will these work on my husband?'! We had a great time with all and ended the show with a Cranimals contest that awarded José Manual Davila from the Venezuelan team with a Cranimals gift hamper to take home.

    Congratulations to our new Fanimal José of Team Venezuela!

    To everyone we met and traded with at WAO, let's keep in touch! Here's to a clean run for the rest of 2011 and see you next time in Belgium for WAO 2012!

    A special thanks to our crew Ingrid & Celeste!

    -Madeleine (madeleine@cranimal.com)

  • A Little 'Good Friday' Goes a Long Way

    We hope that you and your four-legged Cranimals have settled into the New Year! Here at Cranimals HQ we are continuing to make the maintenance, health and well-being of pets our top resolution for 2011 - and beyond. We are committed to ensuring that all pets, even those that have not yet settled into a permanent home, are having their health concerns addressed. This priority has become a solid foundation of what we believe in at Cranimals and we are continually striving to give back with 'Cranimals Good Friday'.

    Cranimals GOLD Another GOLD Good Friday!

    This sentiment was first shared with our Facebook Fanimals in Winter 2010 in the form of donations of Cranimals GOLD to non-profit organizations. These were thoughtfully nominated by enthusiastic pet owners, volunteers and all-around good samaritans. To continue this extension of gratitude to the animal welfare community in 2011, we have already donated a bounty of Cranimals GOLD to several worthy foundations and causes this January.

    National English Shepherd Rescue The National English Shepherd Rescue

    National English Shepherd Rescue (NESR) - A non-profit organization working to help place English Shepherds who need new homes. We specifically rescue English Shepherds but are always happy to work with other Rescues and Shelters to place dogs of the English Shepherd type.

    English shepherds are a breed of farm dogs that are often misidentified as border collies, Australian shepherds, Rottweiler mixes, collies, and just plain “mutts or mixes” when they end up in pounds and shelters. This even happens when relinquishers identify them, but workers have never heard of the breed. Because English Shepherds are not “show dogs”, there is a lot of variation in appearance.

    In 2009 NESR took on our largest rescue to date from an animal hoarding situation in Montana.  There were over 200 English Shepherds taken into Yellowstone county custody and kept as evidence for 8 months.   NESR then stepped in and found homes (permanent or foster) for 227 English Shepherds in 8 weeks.  This was a major accomplishment for us as we normally rescue around 40 dogs a year.

    We are a completely volunteer organization, 100% of donations go to helping the dogs we rescue.

    - Kathi Tesarz, National English Shepherd Rescue

    Alberta Animal Rescue Crew Society The Alberta Animal Rescue Crew Society

    Alberta Animal Rescue Crew Society (AARCS) - The Alberta Animal Rescue Crew Society strives to improve the lives of animals by rescuing and providing sanctuary to abandoned, surrendered or abused animals.

    Based in Alberta, the AARCS assist surrounding communities in achieving healthy and respectful relationships with animals, promoting responsible and compassionate guardianship and advocating on behalf of all animals. As a volunteer-run organization, the AARCS provide veterinary, behavioural and nutritional care (hopefully that a dosage of Cranimals GOLD can help with).

    Perhaps the most pivotal and essential component of the AARCS is in providing assured 'love and support' for the animals under their care during the search for adoptive homes.

    As a member of the Cranimals team is originally an Albertan-imal, they can attest to the importance and work that the AARCS and other organizations are doing to help with each neglected pet in their transition to becoming a treasured member of a family.

    We are continuing with donations throughout 2011, so stay tuned on our Facebook page and to the wp as we will be posting more information on current and future efforts - including recent donations to Hull's Haven Border Collie Rescue, Rolling Dog Ranch Animal Sanctuary, Greyhound Pets of Atlantic Canada and additional organizations.

    To nominate an organization for a future Good Friday donation, please leave a comment on this post below, on our Facebook wall, or e-mail info@cranimal.com.

  • 'Twas the Season

    Howdy Fanimals!

    Hopefully Santa was good to you this year, perhaps leaving a bounty of shiny red Cranimals bags under the tree? The holiday season is always a great time to spend time with family and catch up with friends, especially those of the four-legged variety, sharing the spirit and appreciating the kindness of others. Whether its lingering to hold the door open for a stranger and their sweater-adorned pooch, making a charitable donation to a noble cause or just simply re-acquainting yourself with an old friend. While I found myself experiencing all three noted portrayals of seasonal spirit, it was the last one listed that was perhaps most challenging.

    11 year-old Golden Retriever Monty

    Travelling home for the holidays, I don't see my family pets as often as I wish I could. When I do, I notice a stark advancement in age, health and mannerisms from the same friends that I grew up with. I'd like to introduce you to my Golden Retriever Monty, a well-mannered dog who has had increasing heart problems related to stress levels. I've seen him grow up from an exuberant puppy to a shy adult dog who becomes scared of the simplest things, but even though he might take a while to deem someone as 'trustworthy' he is extremely friendly nonetheless.

    I'm grateful that my mom is keen and able to look after his increasing health requirements, but I'm also grateful that I have a behind-the-scenes look into how things work at Cranimals - I know that the products we make for your dogs and cats are not only meeting the highest quality for your cherished furry family members, but for ours as well. I've found that our Zendog Calming Biscuits help take an 'edge' off of his agitation levels, granting him a temporary reprieve that lets him relax (though I'm sure being spoiled with some Cranimals SPORT and Original this Christmas might also have something to do with that).

    Zendog Zendog Calming Biscuits - they do work :)

    The Cranimals SPORT supplement helps him build up muscle strength as an aging canine, who although doesn't compete in agility trials or sports still requires a bit of a boost to go about his everyday lounging and walking routine. It's easy to mix to kibble or raw food being in liquid form and doesn't interfere with his medications administered by our veterinarian as it contains simple, whole food ingredients. It's comforting to hear about how our products work for our fans, perhaps all the more comforting when I am able to experience these results firsthand.

    Great for non-sport dogs too!

    Have you had a great experience with any of our products? We'd love to hear about it and maybe even feature it on our wp. Leave a comment below and tell us about it!

    - Steve

  • It's always 'Good Friday' with Cranimals

    Here at Cranimals we have some traditions to adhere to - incorporating our signature cranberry ingredient into each of our products, building relationships with fans and generally being a berry fun group of people (with an affinity for playing with words). One tradition that is near and dear to our hearts is helping out non-profit animal organizations, which is why we started an internal program called 'Cranimals Good Friday'. This weekly event has had all of us looking forward to Fridays for all the RIGHT reasons, with donations made to NPOs throughout North America.

    Now, we are enlisting the help of you our adoring Fanimals audience! We've already made inroads with our Facebook page setting up a 'Donations' tab that allows for easy access and navigation to find out more about our past and current donation efforts, as well as voting for future Fanimal-chosen donations! We donated a box of Cranimals GOLD to Bright Eyes Dog Rescue in Saskatchewan and Webark Estates in West Virginia to kick off December, but we're not done yet! We have a selection of several different non-profit organizations that have been graciously nominated and recommended by our fans, but to help you become better acquainted with each of their efforts we will be posting 'profiles' of their causes and current missions. It's just a small snapshot of the multitude of deserving animal foundations that need help, so do leave a comment or two to help us help them as future 'Good Fridays' roll around!

  • Welcome to The Cranberry Bog!

    And we're live!

    Cranimals is thrilled to be launching a new wp, coinciding with the launch of our newest products Cranimals VIBE and Cranimals SPORT! Here we'll be talking to specialists regarding your pet's health, publishing articles and features to help you understand a bit more about us and a lot more about keeping your Cranimal feeling paws-itively awesome!

    Most importantly we want to hear from you! If you've had a great experience with Cranimals, have any questions (either product or general pet health-related) leave a comment or send an e-mail off to steve@cranimal.com. We'd love to incorporate not only your questions and ideas, but our cran-tastic fans as well. Since my puns are getting a little too much (I've counted two so far) I'll leave our introduction wrapped up here... :)

    Cranimal Chupa Hard at work...

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